Protein

How to tone the body without losing weight?

Ahead of "after the holidays," many people look for diets to shed excess weight. Dr. Maya Rosman offers a different approach – toning without weight loss.

How to tone the body without losing weight?
A healthy breakfast

The mistake you make in the morning: Why are you hungry just an hour after eating?

Rice drink

Everyone is buying it instead of milk, but it provides almost zero protein

Sushi salad.

In the kitchen with Henny: Healthy, fresh salads for the summer


Shelly Gafni expands the PELLE brand with a hair care collection

Beautiful and healthy hair contributes to the overall appearance and this is a fact. The collection includes a capsule and a liquid serum for the scalp for hair strengthening and health.

  PELLE Shelly Gafni's hair care collection

Pita with cheese or a hot chocolate: Which to choose while on a weight loss journey?

Hot chocolate contains more calories and protein than pita toast with yellow cheese - Dr. Maya Roseman explains which is better for you.

 Yellow cheese

Just finished exercise? Eat some peanut butter, expert says

Here's everything you need to know about peanut butter and its benefits.

  Young woman eating peanut butter

'Max Brenner' Debuts in Protein Snack Market

Israel's protein snack market is worth 85 million shekels with a 12% growth since 2022. 'Max Brenner' debuts a real chocolate snack with 21g of protein, filling a market gap.


A new product for babies who are sensitive to cow's milk

"Similac Alimentum", intended for babies suffering from allergies and digestive problems. The company claims that for most babies, the product will reduce digestive symptoms.

 Similac

Protein Snacks & Nutrition: What You Must Know

How much protein should we consume daily? And who are protein snacks and treats intended for? Tamar Yadin and Lilo Buchnik answer all these questions.


Everything you need to know about protein snacks 

Discover the importance of protein in your nutrition and protein snacks - who they're for and how they can benefit you.

 Not just for athletes. The importance of protein in the diet

Shastowitz's Ddebut: Sports nutrition launches today with superior protein bars

Dov Govrin, Shastowicz's Deputy CEO, states: "TODAY protein bars mark our first venture into sports nutrition. We're developing more categories to meet rising consumer demands."


In times of crisis, this is how you should stock your pantry

Stock up on these nutritious foods that can be stored in your pantry for a long time, providing both physical and mental well-being.


Scientists make plant-based meat alternatives more ‘meat-like’

Using a process that only requires the addition of water, scientists have made plant protein from goopy and dry to juicy and meat-like.

 Plant-based burgers on a grill.