Lifestyle
Egoz Hakfar launches chop stick premium Asian series in Israel
Egoz Hakfar CEO brings noodles, sauces and Asian ingredients for NIS 4.80–27. Also: ASICS 20g running shoes, Molecule 01 perfume, biotech PDRN series, spring fabric softener, and more.
The hottest running brand in the world opens a new chapter in Israel - and it’s just the beginning
The Korean device that conquered Instagram – and Hailey Bieber’s face too
The sports that look unusual until the crowd arrives
Yellow carpets: The impressive must-see mustard bloom
The fields and slopes of Gush Etzion are currently painted with a seasonal mustard bloom, yellow carpets providing a colorful and fragrant experience for all visitors.
From ancient vines to modern terroir: Introducing one of the world’s most exciting wine regions
The Israeli Wine Producers Association (IWPA) represents nearly 40 wineries, promoting and introducing Israel’s world-class wines to U.S. consumers.
European chic in the heart of Agripas: New boutique hotel opens in central Jerusalem
JROSE boutique hotel opened in central Jerusalem near Mahane Yehuda Market, offering a young, dynamic stay with easy transport and a local food, culture, and nightlife vibe. Rooms from NIS 410.
Open skies: How the skylight became the new luxury element in designed homes
Natural light, height, and precise design make skylights key in homes and apartments, turning them from a simple feature into a luxury element when properly planned.
Not just boots: UGG changes direction with a new men’s collection
Central Cee and Su Yiming lead UGG’s new campaign. The Otzo Clog model and the Lowmel sneakers redefine men’s comfort and style – and this time, it’s not only about the classic boot everyone knows.
Velvet makes a comeback with jeans and sneakers – how to wear the classic fabric today
After years of being associated with special occasions, velvet returns in a fresh version, and you’re invited to pair it with pieces from your wardrobe – from jeans to sneakers.
The scenery alone is worth the trip: I found a European atmosphere inside Israel
From a winery with a view of an ancient fortress to a ceramics studio in a renovated chicken coop. 24 hours in the Beit She’an Valley: Earth, wind, history, present, future, and a perfect view.
South in the Heart returns: Where to explore, eat, and see stunning blooms
The Darom Adom festival, now South in the Heart, returns with traditional activities, optimism, and hope. Come support a region that has become a symbol of resilience.
Raising a truly alive human being
Lado Okhotnikov, entrepreneur and founder of the holistic medtech platform, shares his thoughts on how to nurture mindfulness in children and develop their critical thinking skills.