Beauty

The gold everyone is talking about: La Prairie launches essence based on pure gold

La Prairie presents the Pure Gold Revitalising Essence, a pure gold formula that combats hormonal skin changes, restoring radiance, vitality, and youthful glow.

La Prairie PURE GOLD REVITALISING ESSENCE.
Huda Kattan attends the Sephora x Huda Beauty – Pink vs Peach KSA at Sidra Arts on January 16, 2024 in Riyadh, Saudi Arabia.

Huda Kattan faces backlash after reposting pro-Iranian regime video

RITZ cracker.

New on the shelf: A quality suitcase, a crunchy cracker, and Eden Fines’s brand

Moroccanoil, Nourishing Mask, Price: NIS 55–119.

Black truffle and 2-second shampoo: 7 hair products that repair summer damage


Hailey Bieber’s beauty brand Is finally coming to Sephora

Hailey Bieber’s beauty brand has been a favorite among beauty lovers ever since its launch. Now, a collaboration has been announced between Rhode, Bieber’s brand, and the beauty retailer Sephora.

 Sephora

Here’s a sentence we never thought we’d say: We found a really handsome razor

As if it’s not hard enough already, suddenly it’s summer. This time we have 6 products to help get through the scorching season.

 Clinique

From beauty to fashion: Argania Group invests NIS 50M in acquiring Studio Pasha

ARGANIA Group expands from beauty into fashion, acquiring a 33-branch chain. The deal closes May 1, as the company behind top beauty brands takes over a fashion label for women and youth.

 A Studio Pasha store

Dreamy skin, intoxicating scent, and perfect hair: The ultimate guide for beauty addicts

The beauty world is constantly evolving, and this time it's bringing a host of must-have products. So, what’s worth checking out?

 Collection of make up products displayed on the table

These shoes are a danger to the public – and not at all because of their platform

Black shoes on a platform that will be perfect for the upcoming season, a transparent brow gel that won’t crumble into white particles, and five more items we loved this week.

 Platform sandals from SANDALIKA

Under NIS 200: We found you great beauty gift sets for the holiday

Where do you stand when it comes to holiday gifts? We’re totally on it! From best-sellers at bargain prices to explosive-price gifts for those with particularly deep pockets.

 L'Occitane

SACARA expands: Five new branches to open with an investment of NIS 5 million

The cosmetics chain continues to grow with the opening of a new flagship store at Big Fashion Glilot, alongside additional branches nationwide, from north to south.

 SACARA at Big Fashion Glilot

Super-Pharm launches Israel’s first K-beauty department

Super-Pharm is launching a K-Beauty department at the Super-Pharm GALLERY branch in the BIG Glilot complex.

 Super-Pharm launches Israel’s first K-beauty department

The La Beaute skincare brand makes its way to duty-free

After integrating into leading pharmacy chains, Argania Group is launching its premium haircare brand in duty-free in a strategic move with an investment of approximately NIS 0.5 million.

 La Beaute at James Richardson Duty-Free

Kim Kardashian's genius shortcut is worth imitating

Kim Kardashian has discovered a clever way to upgrade her daily routine, and now you can join this home revolution too.

 Shaved legs