Beauty

The gold everyone is talking about: La Prairie launches essence based on pure gold

La Prairie presents the Pure Gold Revitalising Essence, a pure gold formula that combats hormonal skin changes, restoring radiance, vitality, and youthful glow.

La Prairie PURE GOLD REVITALISING ESSENCE.
Huda Kattan attends the Sephora x Huda Beauty – Pink vs Peach KSA at Sidra Arts on January 16, 2024 in Riyadh, Saudi Arabia.

Huda Kattan faces backlash after reposting pro-Iranian regime video

RITZ cracker.

New on the shelf: A quality suitcase, a crunchy cracker, and Eden Fines’s brand

Moroccanoil, Nourishing Mask, Price: NIS 55–119.

Black truffle and 2-second shampoo: 7 hair products that repair summer damage


The new skincare brand by Bar Refaeli: "The Jeans and T-Shirt" of the beauty world

Will you look like Bar Refaeli after using her skincare products? Unfortunately, the answer is no. Here’s everything you need to know about Bar Refaeli's new cosmetics brand.

 Bar Refaeli

Like Europe, just without the antisemitism: One-stop-shop beauty clinic

I found an island of tranquility in the heart of Tel Aviv: A clinic that brings together all beauty treatments in one place. A moment to rest amid the chaos and emerge renewed.

 Cosmetology Tel Aviv

Brand news: Roses for the face, olives for the body, and black perfume

Black perfume, fashion as home, upgraded pop-up lipsticks, dry skin treatment, volumizing lip gloss, olive oil for the body, face accessories, new branding for wine, and fine sesame tahini.

Karen Mizrahi

See the beauty of the Ginosar shore, on the western Sea of Galilee

On the west coast of the Sea of Galilee, or Kinneret, the large body of water provides its magic too.

 The Ginosar shore.

Brand news: The wild years and the brand that earned a corner

Scent of Iris, a luxury brand with a corner, 1920s as inspiration, cozy pajamas, terracotta for the face, blue-and-white hair care, Johnny Walker keeps walking, and more new products.

Kreuzberg Kinder

The incredible benefits of the black snail ampoule everyone is talking about

Dr.G is a Korean brand that offers a unique combination of science, nature, and simplicity, with products designed to meet your skin's real needs.

 Illustration: Black snail

Like a blob of slime: 3 facials that transformed our faces

Exploring Pola Blick’s new center and premium facial treatments: Combining advanced technologies, natural medicine, and luxury brands for glowing, youthful skin.

 Beauty guru, Pola Blick, in her new home

Top five hair masks in Israel of 2025

The following products were ranked according to application, shine, and hydration.

 An illustrative image of a woman applying a face mask.

The perfume is sold for NIS 1,000, how much would you be willing to pay for one spray?

A new perfume vending machine offers luxury perfumes to the Israeli public, but you'll have to part with a bit of money for a single spray.

Perfume machine at Ayalon Mall

The glow behind the glow: The concentrated moisture series you must know about

In this article, you'll discover which oils are particularly suitable for your skin, how to use them correctly, and what makes them an essential beauty tool you won't want to give up.

 Alona Shechter