Hasbara
Why Israel’s hasbara cannot manufacture the authenticity it needs - opinion
For the past three years, the hasbara space has become a profession built on monetized integrity.
‘Hasbara’ is no magic cure for Israel’s image problems - opinion
No Israeli has the right to risk the country’s national security - opinion
Israel must repair its strategic triangle with the US and American Jewry - opinion
David Brinn: A 'Jerusalem Post' journalist for the ages
Behind the Bylines: David Brinn has been working at the Post for decades, and his career has seen him interview big names in music and help push Israel's "beyond the conflict" message off the ground.
Engaging anti-Israel activists online: Can AI help Israelis do better hasbara?
The Inside Israeli Innovation Podcast with Eve Young: Season 2, Episode 26.
Bibi, your best came a little too late - opinion
Netanyahu's speech in the US Congress drew mixed reactions; it underscored key US-Israel relations and proposed an Israel-Saudi alliance
Avi Hyman: Switching employment sectors three days into the war
On October 10, just three days into the war, Hyman began nine months of service as an Israeli government spokesperson.
Jonathan Conricus: The Swedish Israeli making the case for Israel on the world stage
"Many born-and-raised Israelis struggle with understanding that to get through to other people, you have to adapt and tailor the way you deliver your message in a way they would accept."
Why politics and public diplomacy shouldn’t mix - opinion
When it comes to divisive elections abroad, if you’re identified as an Israel advocate, keeping your opinions to yourself is even more important.
Lilaq Logan, the African Hebrew Israelite emerging as Israel's unlikely advocate - interview
"I get a lot of messages saying, 'Thank you for standing up for us,' and I’m like, I am you. I’m part of you," Logan tells the 'Post.'
Changing the conversation: TalkIsrael helps Gen Z creators post a more positive picture of Israel
The non-profit wishes to change the narrative by equipping young creators with skills to promote Israel's positive image.
Eylon Levy: A conversation with the former English-language spokesman sensation
Former English-language spokesman sensation Eylon Levy has become the new model of a public diplomacy figure.
Is Israel failing at public diplomacy? - opinion
Those fighting for Israel’s international image cannot quit this uphill battle because they know that winning on the media battlefield is the key to winning on the military battlefield.
