Fashion
The new princesses: Royal dresses that redefine the clean look
Modern “princess” dresses prove that a combination of a sculpted silhouette and the right textures creates a look that is impossible to ignore.
Moran Tubul – wedding dress collection 2027 from Milan
This is not just another store: Puma brings a completely new experience to Israel
7 items we loved this week
Galia Lahav Presents the DREAM STATE spring 2027 Collection
The new couture collection by Galia Lahav takes us on a journey between fantasy and reality, with dresses that redefine the image of the modern bride.
Brand news
The jungle as inspiration, what connects a tennis tournament to men’s fragrance, the trend that is stepping up a level, nuts and almonds in the service of beauty, and much more.
Maskit opens a new flagship store
The veteran Israeli fashion house does not stop even during this complex period and is opening a new flagship store in the heart of Dizengoff Street, Tel Aviv.
For the first time in years: The beloved British brand returns to Israel
Years after all the stores in Israel and branches around the world closed – the popular British fashion brand, Topshop, is returning to Israel.
Dror Kontento presents the 2026 wedding dress collection
Wedding dress designer Dror Kontento presents the stunning 2026 collection, which continues to impress with his ability to create elegant, feminine designs with unforgettable presence.
7 items we loved this week
A denim jacket that is perfect for days like these, an overall connected to Pilates socks (genius), a restorative hair mask, and four more items we loved this week.
Not wearing it yet? This is the color that will take over closets in 2026
After seasons of neutral colors and quiet tones, the fashion world has decided it’s allowed to shout - and cobalt blue has returned to the runways in every possible item.
Brand news: When Europe arrives in Israel and everything you need for Passover
A gift with value, Sahara in Israel, between past and future, who whispers to the skin, spring colors, kosher innovations, and holiday gifts.
Breaking the market: Factory 54 invests NIS 30M in its flagship complex at Ramat Aviv Mall
Owner Roni Irani told Maariv: Not all of the investment is from his own pocket and it is a calculated risk. Despite challenging times, he says there is always demand for shopping and growth.
Version updates and new scents: What’s new in the world of men’s fragrance
Passover is here, the perfect time to refresh with new and classic men’s scents. A selection of perfumes and grooming sets combining sweetness, spice and intensity to elevate the holiday.