Fashion
A few pennies and the beautiful striped dress of Shlomit Malka – yours
The comeback of Shlomit Malka, sponsored by the new job for the accessible fashion brand, brings with it summery and vibrant styling suggestions tailored to the season.
The new princesses: Royal dresses that redefine the clean look
Moran Tubul – wedding dress collection 2027 from Milan
This is not just another store: Puma brings a completely new experience to Israel
Margot in New York: The collection that reminded everyone why the ’90s never die
COLLAGE, Margot’s new collection, takes the confidence of the ’90s and dresses it in 2026 - and somehow, it works perfectly.
Galia Lahav Presents the DREAM STATE spring 2027 Collection
The new couture collection by Galia Lahav takes us on a journey between fantasy and reality, with dresses that redefine the image of the modern bride.
Brand news
The jungle as inspiration, what connects a tennis tournament to men’s fragrance, the trend that is stepping up a level, nuts and almonds in the service of beauty, and much more.
Maskit opens a new flagship store
The veteran Israeli fashion house does not stop even during this complex period and is opening a new flagship store in the heart of Dizengoff Street, Tel Aviv.
For the first time in years: The beloved British brand returns to Israel
Years after all the stores in Israel and branches around the world closed – the popular British fashion brand, Topshop, is returning to Israel.
Dror Kontento presents the 2026 wedding dress collection
Wedding dress designer Dror Kontento presents the stunning 2026 collection, which continues to impress with his ability to create elegant, feminine designs with unforgettable presence.
7 items we loved this week
A denim jacket that is perfect for days like these, an overall connected to Pilates socks (genius), a restorative hair mask, and four more items we loved this week.
Not wearing it yet? This is the color that will take over closets in 2026
After seasons of neutral colors and quiet tones, the fashion world has decided it’s allowed to shout - and cobalt blue has returned to the runways in every possible item.
Brand news: When Europe arrives in Israel and everything you need for Passover
A gift with value, Sahara in Israel, between past and future, who whispers to the skin, spring colors, kosher innovations, and holiday gifts.
Breaking the market: Factory 54 invests NIS 30M in its flagship complex at Ramat Aviv Mall
Owner Roni Irani told Maariv: Not all of the investment is from his own pocket and it is a calculated risk. Despite challenging times, he says there is always demand for shopping and growth.