Fashion

Breaking the market: Factory 54 invests NIS 30M in its flagship complex at Ramat Aviv Mall

Owner Roni Irani told Maariv: Not all of the investment is from his own pocket and it is a calculated risk. Despite challenging times, he says there is always demand for shopping and growth.

Factory 54 at Ramat Aviv.
Men’s fragrances.

Version updates and new scents: What’s new in the world of men’s fragrance

“The Anemone Dress” by Yaron Minkowski.

From the south to Washington: Minkowski’s anemone dress set to conquer an international stage

The best dresses for the holiday

The 15 most beautiful dresses from Zara for the holiday


Spring 2026 fashion blends comfort, color, and optimism for a fresh, festive look

Discover Spring 2026 fashion with soft textures, pastel tones, and festive elegance.

CASTRO.

The brand complex you won’t be able (or want) to leave

Factory 54’s new 2,000 m² Ramat Aviv space, inspired by Europe, showcases top brands with an investment of approximately NIS 30 million.

Excellent curation (buying) work

It’s not that we need these shoes, it’s that daylight saving time forced us

The clock change led us to fill this week’s cart with quite a few colorful pieces – from dizzying red heeled sandals, to greenish matcha soap, and a lime-hued Furla bucket bag.

H&M

Tests find lead in children's clothing. These colors are especially susceptible

The researchers said children are both the most vulnerable to lead’s effects and the most likely to put clothing in their mouths.

Parents and children reading together

Brand news: Who brought Venice to Israel

We discovered how you can jump to Amalfi, when nature enters the home, running on a cloud, the brand that put magic into a glass, taking care of female fighters, and the pizza that compensates.

ASICS

7 items we loved this week

An asymmetrical dress at a killer price, the new shoes from Adidas inspired by the brand’s veteran model, a mask from the hair brand we have long been seriously addicted to, and more.

Body Shop

The new romance: The SEPPHORA 2026 collection by Eisen Stein Studio

The SEPPHORA 2026 collection by Eisen Stein presents a spectacular combination of modern romance and classic elegance.

Eisen Stein Studio

When fabric becomes soft architecture: The silent revolution of luxury textiles in the bedroom

A festive pop-up that reminds us that while we may endure sleepless nights, at least we can ensure every minute of sleep is high-quality.

Israeli textile brand LINERA.

7 items we loved this week

War or no war, we continue to focus on what we are good at: Shopping. A spring dress with a dash of cautious optimism, cat-frame sunglasses, a purplish oversized sweatshirt, and more.

Castro

PARFOIS opens Petah Tikva store, relocates Azrieli Tel Aviv branch

City Time Israel says the two projects, backed by about NIS 2 million, are part of the brand’s continued expansion in Israel.

Parfois