Clothing
After years without a branch in the north: Long-standing swimwear brand arrives in the Krayot
Israeli swimwear brand Gottex opens a new store in Kiryat Ata, its only dedicated branch in northern Israel, offering the full summer collections.
KARL STUDIO is expanding: Launching a new flagship branch in Midtown
From the mat to the street: Lululemon redefines what you wear to pilates
From paratroopers officer to designer: Inbar Noy launches a fashion brand in the midst of war
Doing “The Godfather” at Tommy Hilfiger’s house? Almost
A supermodel, Schwarzenegger’s son and his girlfriend, and the star of “Emily in Paris” – all together on the same Tommy Hilfiger set, for the Spring 2026 campaign. What’s new?
Eat this: The pajamas with the fries print conquered us
Limited-edition McDonald's family pajamas, kids & adult sizes, delivered to a pickup point, with a digital campaign featuring Omer Levy.
Praying for a little more cold so we can manage to wear this denim jacket
7 items we loved this week - an amazing denim jacket, a rare concealer, Sack's balloon pants, a skincare experience inspired by the Korean philosophy of balance, and more.
Not just boots: UGG changes direction with a new men’s collection
Central Cee and Su Yiming lead UGG’s new campaign. The Otzo Clog model and the Lowmel sneakers redefine men’s comfort and style – and this time, it’s not only about the classic boot everyone knows.
Velvet makes a comeback with jeans and sneakers – how to wear the classic fabric today
After years of being associated with special occasions, velvet returns in a fresh version, and you’re invited to pair it with pieces from your wardrobe – from jeans to sneakers.
ba&sh goes online: French fashion brand launches Israeli website
The French fashion brand has in recent years attracted an Israeli female audience, making it a well-known and beloved name even among local fashionistas. The latest news: An Israeli online site.
The brand every man who understands fashion has been waiting for has landed in Israel
CELINE, the iconic French fashion house, is arriving for the first time at Factory 54 with its men’s line. This is a statement of a new standard for the Israeli man seeking true luxury.
Even if we have to sell a kidney, this bag will be in our closet
The smooth, chocolatey suede bag by Studio Toledano has captured our hearts. Here are all the details plus six more items that we loved this week.
Seven fashion items we loved this week
Change from NIS 150: The brand is saying goodbye and this skirt is sold at half price.
Forget minimalism: Fur is back – and it’s the hottest (literally) trend this winter
Faux fur is starring on the runways with unapologetic power, making us feel special, bold, and a little vintage – exactly how winter should feel.
