Clothing

Lee Grebenau conquers New York: The SS27 collection is unveiled on the runway

In a mesmerizing show held in the heart of Fifth Avenue in New York, designer Lee Grebenau unveiled her new SS27 collection – a collection that blurs the boundaries between fashion and emotion.

Lee Grebenau
Lihi Hod

Lihi Hod presents the spring–summer 27 collection

Mira Zwillinger

The new collection of Mira Zwillinger for 2027 is everything you have dreamed of

Designed by Galia Lahav

Galia Lahav Presents the DREAM STATE spring 2027 Collection


COS and Other Stories & now also online in Israel

The subsidiaries of the Swedish giant H&M have delivered huge news – and we’ve been waiting for it: Now, you can find premium brand items from COS and Other Stories on H&M’s local online site.

COS and Other Stories & now also online in Israel

The fashion chain unites players from rival teams in a new campaign

The British fashion brand Lee Cooper is launching a social campaign with an investment of NIS 700,000 under the slogan "UNITED BY DENIM".

Lee Cooper

Can you spot them on the labels? Eden Fines and Nibar Madar shine in this collection

Maskit, the Israeli fashion house, partners with the acclaimed fashion photographer Shay Franco — in their first joint collection, which places most of its focus on men’s and unisex clothing.

Shay Franco and Sharon Tal, Maskit house designer

Rihanna and A$AP Rocky in a matching look that steals the show

The most stylish couple in Hollywood went out for a night date and surprised with matching leather coats in a Matrix style.

Rihanna and A$AP Rocky

Warm, cozy, and full of style: We’ve collected the perfect pajamas for the season

From a winter that refuses to arrive to the light collection vibes — we found comfortable, soft, and stylish pajamas that are perfect for the Israeli transitional season.

Satin pajamas by Femina, NIS 49.90–329.90

After 5 years online: The accessible activewear brand opens its first store

After five years online, STRONGFUL — the women’s activewear brand beloved for its colors, size range and wallet-friendly prices — is opening its first store.

STRONGFUL

No more clothing store: Ronen Chen transforms TLV MALL into an architectural space

The veteran Israeli designer is reopening his store in Tel Aviv with a new and thoughtfully crafted concept that combines minimalist architecture, art, and quiet luxury.

Ronen Chen, a new store in TLV

Corduroy returns to the wardrobe – warmth, style, and depth with no effort

It suits every style and adds depth and texture to any look: After years of quiet presence, corduroy returns in a variety of warm shades.

Golf, corduroy shirt NIS 229.90

This blazer, with the cheap scarf in front of you – create the perfect shopping cart

A cozy wool scarf in a stunning shade, a brown suede blazer that sells out again and again, colorful handmade rings, a fabulous bralette, and three more items we loved this week.

H&M

Plan B celebrates two years: The brand that blurs the line between everyday and formal

Loved by influencers, Plan B marks its 2nd anniversary with a pop-up at Ramat Aviv Mall. The brand offers a smart wardrobe that blurs casual and formal, with collections updated every two weeks.

Plan B. price of the jeans – NIS 359.