Advertising
Sell today, crash tomorrow: Marketing managers’ bloody trap – opinion
In Israel’s crazy reality, it is very easy to fall into the "buy now" trap. But the moment marketing relies solely on immediate discounts and promotions, brand value is eroded.
An Israeli company is being sold for $420 million
Israeli ad tech company targeted Starlink internet users in suspected attempt at espionage
Online ads helped deliver Israeli spyware to devices visiting Al Jazeera, 120,000 websites
Lewis Raymond Taylor Teaches Us to Use Adversity as an Asset in Your Coaching Business
Simon Wiesenthal Center supports Puma, JCDecaux amid BDS campaign
The group Collectif Palestine Vaincra has targeted Puma, the equipment provider for the Israeli soccer team, and has hacked JCDecaux's billboards to display pro-BDS messages.
Instagram agrees curbs on paid influencers
Influencers will have to confirm and disclose if they have received any incentives to promote a product or service.
Moshe Debby – Building trust with clients and the public
For Moshe Debby, founder and chairman of the Debby Group, the establishment of trust is especially important during the corona pandemic.
Israeli underwear brand to shoot first Israeli campaign in UAE
The company said that the chance to shoot in the UAE is a "dream come true."
Why were advertisements with women torn down?
Just to be clear: we’re not talking about immodest advertisements that objectify or trivialize women. Nor is there even a touch of impropriety.
Buying Youtube Views - A New Industry Practice
Moving ads (in more ways than one)
