Adidas

Adidas apologizes for campaign featuring disabled IDF soldier following calls to boycott

The initiative, limited to local Israeli outlets rather than running globally, included posters and videos featuring disabled athletes who require only one shoe because of limb differences.

|ByALEX CARSON
Shalev Biton, Israeli athlete and amputee who lost his left leg in May 2021 while serving in the IDF’s Nahal Brigade during Operation Guardian of the Walls.
Shalev Biton, Israeli athlete and amputee who lost his left leg in May 2021 while serving in the IDF’s Nahal Brigade during Operation Guardian of the Walls.

Adidas faces boycott calls over 'single shoe' campaign with former Israel soldier and amputee

Biton lost his left leg in May 2021 while serving in the IDF’s Nahal Brigade during Operation Guardian of the Walls.

|ByMATHILDA HELLER
Body Shop

7 items we loved this week

An asymmetrical dress at a killer price, the new shoes from Adidas inspired by the brand’s veteran model, a mask from the hair brand we have long been seriously addicted to, and more.

|ByTANYA GARCIA/WALLA
FUTSAL IS a growing phenomenon throughout Israel, with its unique blend of sport and cuture.

Futsal’s ‘Shefel Cup’ returns to Jaffa Port

Futsal is a variant of association soccer played between two teams of five players each on a court smaller than a soccer pitch.

|ByJERUSALEM POST SPORTS STAFF

Kanye West dropped by talent agency after weeks of antisemitic outbursts

The agency had been facing increased calls in recent days to stop representing Kanye West, as multiple other people announced boycotts or the ending of professional ties.

OCTOBER 24, 2022ByJERUSALEM POST STAFF
Recording artist Kanye West performs onstage at the 2015 iHeartRadio Music Festival at MGM Grand Garden Arena on September 18, 2015 in Las Vegas, Nevada.

'I can say antisemitic s*** and Adidas cannot drop me' - Kanye West

West has become embroiled in controversy after he made several posts on social media maligning Jews.

OCTOBER 21, 2022ByJERUSALEM POST STAFF
Rapper Kanye West makes a point as he holds his first rally in support of his presidential bid in North Charleston, South Carolina, US July 19, 2020.

This haredi Orthodox mom is the face of a new Adidas campaign

Deutsch sees running — and sports in general — as a way to connect to Judaism.

JULY 31, 2021ByBONNIE AZOULAY/JTA
Beatie Deutsch

Reebok to close all Israel stores, focus on online sales

Five of the brand's retailers will be closed altogether, while the other two will be converted into Adidas outlets.

JULY 20, 2020ByJERUSALEM POST STAFF
Reebok sneaker.

Adidas to launch new fabrics from recycled ocean plastic, polyester

In total, the German firm will produce 15-20 million pairs of shoes using ocean plastic in 2020.

JANUARY 28, 2020ByREUTERS
Trail running shoes are seen during the ISPO trade fair for sports equipment and fashion in Munich