Cleaning
Brand news: From the groundbreaking women to the perfume that dances
Pampering at home, the world of dance as inspiration, the fragrance you will both love, taking care of lips, lychee and peach in the bath, investing in real estate, and more.
From plastic to lasting: A practical guide to the Zero-Waste Bathroom
The mistake everyone makes with the dishwasher that poses a health risk
Dreame launches the X60 Pro Ultra Complete in Israel
Before Passover: Helping you sort out proper and efficient laundry
We asked Max Meir, a senior manager at LG, to give us tips for white laundry and explain how to remove stubborn stains from the meal.
Preparing for Passover: Thorough and efficient cleaning tips from Dyson experts
Enjoying the process? You’d be surprised — it’s possible too.
Not cheap, but worth it: The vacuums that will clean your home before Passover
They start at just under NIS 2,000 and go up to over NIS 6,000, but they come with innovative features that will help you make your home shine. In honor of Passover, here are some top vacuum picks.
The promotions and new home items
Discover festive home decor, cleaning supplies, spring gifts, and family activities for Passover—from stylish trays to flower festivals and special holiday promotions across Israel.
Mali Levi has been chosen as the presenter for the BISSELL vacuum cleaner brand
The campaign will be launched on television, billboards, and digital platforms and highlight the strategic advantage of BISSELL products under the slogan: "Living in a Clean Home."
Will you reach the top? A new player in Israel’s vacuum market
With an investment of approximately NIS 5 million, Brilliant Israel is entering the vacuum cleaner category, focusing on the segment of sofa, carpet, and curtain washers.
New deals and home essentials
Up to 80% off cookware, bakeware, disposable tableware, cleaning accessories, and gloves—exclusive online and in-store deals from Soltam and Hostess.
80% Spike in poisonings linked to Passover cleaning products
In many cases, exposure was caused by the mixing of cleaning agents, which can release toxic gases that irritate the respiratory system and may lead to breathing difficulties.
Special deals and new home products for Passover
Exclusive Passover deals: Coffee machines, premium cookware, cleaning bundles, shopping rewards, and LG TV discounts – everything you need for the holiday season!
Ahead of Passover: The big chain that disrupted the cleaning market
Supermarkets offer Passover cleaning deals. Hazi Hinam and Machsanei Hashuk lead with discounts and Buy-Get promotions, helping consumers stock up before price hikes.